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Trends that will define 2021 and beyond

Few events have ever caused all of us to drastically adapt our behaviour as the pandemic that set foot in Belgium in 2020. Just like that, working from home became the norm rather than a privilege and video calls and long walks replaced face-to-face encounters in public and private spaces – to name a few. While not all of these shifts are permanent, some might trigger people to think, act and buy differently than before.

And while it’s not possible for most of you to check multiple trend reports predicting human behaviour and wishes in 2021, some are worthy of your time. That is why we scanned a series of (inter)national trend reports and bundled the most interesting takeaways and numbers in a snackable format for you to digest.

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