Marie-Stella-Maris is an Amsterdam-based lifestyle brand offering natural care products, luxurious home fragrances and natural mineral water. For each product sold, the label donates a fixed amount of money towards clean drinking water projects across the world.
Late 2017 Marie-Stella-Maris picked Walkie Talkie to help them raise more awareness for their label in Belgium: not only by being present in interior shoots and lifestyle shopping pages, but also by generating larger editorial pieces that highlight the inspiring story behind the label.
A story which strives for clean drinking water for everyone and regularly collaborates with young photographers to portray the different projects they support. This means we are able to focus on a broader scale of media (besides the obvious beauty and lifestyle), and also were able to generate interest among corporate or cultural press.
Raise brand awareness and online visibility
Besides our more ‘traditional’ work our team also searches for relevant online influencers that connect with Marie-Stella-Maris. We don’t only send out luxurious sample packages to journalists, but also seed a careful selection of high end influencers with each new product release.
- Bring the Marie-Stella-Maris story to national media
- Send samples to key beauty and lifestyle journalists for reviewing
- Ensure coverage in deco shoots
- Copywriting and editing of press releases
- Invite bloggers and press to (press) events
- Set-up interviews with press
- Influencer marketing