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THE POINT 88 CELEBRATES ITS 40TH BIRTHDAY
We love products with a strong history and STABILO point 88 is for sure one of a kind.
Europe’s number one fineliner has been seducing generations over the past 40 years. Originally created for office work, the STABILO point 88 was only available in 4 basic colours. Hard to believe nowadays, right? Now, to celebrate its 40th anniversary in 2017, 17 more colours were added to their palette which now offers 47 colours to write, draw or even doodle!
Make STABILO visible again.
In support of STABILO’s celebrations our creative team came up with a visually appealing photoshoot which saw the creative use of the Point 88. Walkie Talkie managed the production and used the final result to gain more interest among various lifestyle media.
- Production of visually pleasing lifestyle …
- Highlight the point 88’s anniversary to both off- and online media.
- Copywriting and edition of press releases
- Ensure media coverage for the point 88 in Belgium with a strong focus on lifestyle publications.