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Vinted: DAY-TO-DAY PR
Because every fashion item has a story, a moment, a feeling, and passing on a pre-loved item might be the best way to share this feeling with the next owner. Someone’s pre-loved item can transform into someone else’s first, leaving the closet and embarking on a grand new life at a great new price. And that’s what Vinted is all about! Vinted was founded in 2008 and has wiggled its way into our fashion-endearing hearts ever since, so when they were looking for a PR agency in Belgium, it was a match made in fashion heaven!
A (pre)love story: PR for Vinted
Walkie Talkie started working for Vinted mid 2020, navigating Benelux press together with Dutch fashion PR agency Spice. Our core PR business is spreading Vinted’s message through lifestyle & consumer media outlets, making sure people opt for secondhand and pre-loved items as a first choice -whether it’s as a wedding dress, decorating your home, searching the perfect gift for Mother’s Day or underneath your Christmas tree. Our team (co-)writes press releases for our market, creates unique PR stories, plugs styling opportunities and sets up (corporate & consumer) interviews with Vinted spokespeople.
- Copywriting and editing press release
- Create local stories that resonate and craft a PR timeline
- Set up interviews
- Uphold contact with stylists
- Handle new product launches & press requests for our market